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In 1989, then-editor Buford founded Granta Books. Granta's stated aim for its book publishing imprint is to publish work that stimulates, inspires, addresses difficult questions, and examines intriguing periods of history. Owner Sigrid Rausing has been vocal about her goal to maintain these standards for both the magazine and the book imprint, telling the Financial Times, [Granta] will not publish any books that could not potentially be extracted in the magazine. We use the magazine as a yardstick for our books.... We are no longer going to look at what sells as a sort of argument, because it seemed to me that we were in danger of losing our inventiveness about what we wanted to do.” Authors recently published by Granta Books include Michael Collins, Simon Gray, Anna Funder, Tim Guest, Caspar Henderson, Louise Stern and Olga Tokarczuk.
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